sutton020

With some delay I'd like to continue my little series: 3rd DO for SaaS startups Create an awesome product This one is a little tricky. Firstly because it feels like I'm just stating the obvious – who doesn't want to create an awesome product? Secondly because it's hard to offer a lot of useful advice in a blog post on a topic which shelves of books have been written about. But a series on the DOs for SaaS startups would be incomplete without at least one DO about the product I and will focus on a few aspects that I personally feel strongly about. As mentioned before , I'm going to assume that you want to build a modern SaaS solution for the "Fortune 5,000,000 ". This most likely means that you won't have a field sales force and that you're going to use a low-touch online sales model instead. What implications does this have for your product? The entire user experience – from the first time the user visits your site to the moment he signs up for a f...

Point Nine not only loves animals , we also love dog food. After all, some months ago we invested in ePetWorld , which runs hundeland.de , a fast-growing online shop for dog food and supplies. Today I'm going to talk about a different type of dog food though. If you know us a bit you'll know that we talk a lot about the Cloud. In our opinion, the move of software from the desktop or local servers to the Cloud, along with the consumerization of enterprise software and other developments that go hand in hand with it, truly is a revolution. Like in any revolution there will be casualties, in this case incumbents that aren't fast enough to adapt to the new realities, but fortunately it'a a peaceful revolution which only puts bad UIs, overpriced software maintenance contracts and "call us for a demo" websites under the guillotine. And like in any revolution there will be new rulers – startups that drive the Cloud revolution and attract tens of thousands of custom...